Harvey Beef Gate 2 Plate Challenge

Harvey Beef Gate 2 Plate Challenge

The Harvey Beef Gate 2 Plate Challenge is a challenge for beef producers which assesses cattle performance through the grainfed, MSA graded, domestic supply chain in Western Australia.

The challenge aims to reflect as closely as possible the real life situation of cattle entering the grainfed, MSA graded, domestic supply chain and reward those animals that not only meet requirements for carcass quality but are also profitable at each stage.

Challengers receive detailed feedback on individual and group animal performance at each stage of the supply chain throughout the challenge.

Cattle breeders are able to compare the performance of their own cattle against others on a level playing field and assess the suitability of their breeding for the intended market.

Cattle receive points for only objective, measurable performance traits which are important for profitability at each stage of the supply chain.

The winning team is the one which is most profitable through the supply chain. The winners are announced at the Harvey Beef Gate 2 Plate Gala Awards.

Challengers are able to view their cattle as they progress through the challenge at the Harvey Beef Gate 2 Plate Challenge field day held at Willyung Farms feedlot.

The challenge starts in January with animals congregating at Mount Barker Regional Saleyards before being transported to the feedlot to begin their grain ration. Cattle are fed for 80 - 90 days before being processed at Harvey Beef where the carcasses are MSA graded. 

FAST FACTS ABOUT THE CHALLENGE

  • The challenge is open to any cattle breeder in Western Australia that breeds cattle suitable for the WA domestic market and fulfils the entry specifications of the processor for this market.
  • Each challenger must enter a team of 3 animals – two steers and one heifer.
  • The cattle must be owner bred.
  • Entry fees cover costs of feed (80-90 days on feedlot ration) and transport etc.
  • Owner receives money back for carcasses.
    • For key dates, full rules and regulations and entry forms for the competition got to the Entry page.
Enter the Harvey Beef Gate 2 Plate Challenge
Overview
Benefits
Competition Outline